Kat Merryfield, Founder, Kat's Naturals - Lit Up Founders

Episode 11

Kat Merryfield, Founder, Kat's Naturals

Growing up in suburban Georgia, Kat Merryfield took early influence from her entrepreneurial father and nurturing mother. Personality traits of studiousness, curiosity, and drive came to accompany her introverted tendencies. As a young Mother with a sick child, the accepted western therapy for her daughter left her at a disadvantage. Seeking out alternatives, a natural option presented a cure. Enlightened by that experience, Kat focused on Natural Medicine for her formal education. She later turned to Natural medicine herself in her fight with Cancer, for her husband to help with PTSD, and eventually friends in treating other conditions. Through a systematic approach, Kat developed formulations that provided relief to specific ailments; those formulations are the basis for Kat's Natural's Products today. So how does a Homesteader, Cancer Survivor, and Mother of 4 turn a side project, sold at their home farm stand, into a Multi-Million dollar business in just a few years? Please enjoy the Founder's Journey of Kat Merryfield, of Kat's Naturals. Kat’s Naturals Summary: “On a mission to make a positive impact around the world, Kat’s Naturals formulates restorative CBD products that nourish the mind and body. Founded by Kat Merryfield, Kat’s Naturals is spearheaded by an educated herbalist and nutritionist who used a decade of experience crafting natural farm-to-home goods to develop soothing remedies at Kat’s Naturals. Using only American grown organic hemp, sustainably sourced essential oils, and therapeutic energy for the plants to absorb and transfer to consumers, Kat’s Naturals makes the most healthful, organic CBD products on the market.” Show Notes: Respiratory Syncytial Virus Infection (RSV): https://www.cdc.gov/rsv/index.html Charlotte's Web: https://www.charlottesweb.com/cbd-balms The Garden Society: https://thegardensociety.com/ Medterra: https://medterracbd.com/ Jay Norbert Hartenbach: https://www.linkedin.com/in/jhartenbach/ Hashtags: #LitUp #FoundersJourney #CannabisEntrepreneur #entrepreneur #Cannabis #Hemp #CBD #FullSpectrum #HempHeals #Organic #Tennessee Kat Merryfield, Founder, Kat’s Naturals kat@katsnaturals.com LinkedIn: https://www.linkedin.com/in/kat-merryfield-52b395152/ Kat’s Naturals: https://katsnaturals.com/ Instagram: https://www.instagram.com/katsnaturals/ Facebook: https://www.facebook.com/KatsNaturals/ LinkedIn: https://www.linkedin.com/company/katsnaturals/ Brian Weber, Host, Lit Up: A Founder's Journey linkedin.com/in/briancweber/ www.litupfounders.com www.facebook.com/LitUpFounders/ www.instagram.com/LitUpFounders/ www.twitter.com/LitUpFounders www.linkedin.com/company/litupmedia/ Listen to the episode here or on SoundCloud, Apple Podcasts, Google Podcasts, Spotify, Stitcher, TuneIn, iHeartRadio or RSS to your favorite podcast app.

About the Podcast

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Lit Up Founders
A show about the entrepreneurial pioneers of the Modern Cannabis Industry and the Organizations they are building. Each episode features the founder themself, sharing their journey in creating the most impactful ideas in Modern Cannabis.

About your host

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Brian Weber

Producer & Host of Lit Up Founders.

Through his current company, Digital Realty, Brian has served the retail industry as technology and business consultant for the past 9 years; empowering retailers with technology.

In researching the Cannabis Industry he was fascinated in seeing what the entrepreneurs were building in a, and because of, the Federal illegal status. With his experience as an entrepreneur, supporting entrepreneurship, some background in broadcast radio, and a love for amazing medium of podcasts (especially "How I built this" by Guy Raz); all converged to create the spark moment that spawned Lit Up Founders. I hope you enjoy!

Brian holds a B.S. in Management Science & Information Systems from Rutgers University Business School. He is currently seeking Product Manager / Partner Manager / Account Executive positions in Cannabis Retail Technology & Payments. He currently lives in Jersey City, New Jersey with his dog Zeke.